The VNA Manufacturer Support Initiative (MSI program)
Our VNA distributor membership consists of the most respected channel of Industrial focused electrical distributors in the business. By being considered the leader in each marketplace, our distributors are in a position to be able to attract the key manufacturer brand names in the industry.
Our distributors stock and support the best of brands and products across the entire electrical MRO spectrum of product. VNA's goals for our Manufacturer Partners is to continually enhance existing trade relationships and enable collaboration among our members and their key Manufacturer Partners.
Vanguard National Accounts works with its channel of distributors to penetrate all levels of the industrial account. We will position the products and services of our Manufacturer Partners as a collective strategic advantage for our customers from the top floor to the shop floor. It is this combined commitment from Best in Class Vanguard member distributors and selected Manufacturers Partners, which will give our customers the advantage versus their competition.
The combination of strong local product support and services delivered by the most respected channel of distributors in the marketplace, along with Corporate and local level support from our Manufacturer Partners makes our solution a win / win for our customers, distributors and manufacturers alike. Vanguard National
Alliance enhances the strength of our distributor channel and manufacturer partners by the development of strategic programs and management of collaboratibe efforts of both distributors and manufacturers as they deliver value and cost savings to industrial customers.
Additionally,Vanguard National Alliance is taking steps to address the following industry "pain points" that exist today between electrical manufacturers and their distributors.
- Lack of efficiencies in order management
- Lack of efficiencies in national account contract management and communication
- Product usage intelligence about National Account end user customers
- Promotion Management for VNA distributors and their national account customers
- Product Training for our VNA distributors and their national account customers
- Focused, collaborative Industrial end user sales support for national accounts
Vanguard National Accounts works with its channel of distributors to penetrate all levels of the industrial account. We will position the products and services of our Manufacturer Partners as a collective strategic advantage for our customers from the top floor to the shop floor. It is this combined commitment from Best in Class Vanguard member distributors and selected Manufacturers Partners, which will give our customers the advantage versus their competition.
The combination of strong local product support and services delivered by the most respected channel of distributors in the marketplace, along with Corporate and local level support from our Manufacturer Partners makes our solution a win / win for our customers, distributors and manufacturers alike.